{"id":8895,"date":"2017-11-24T19:33:25","date_gmt":"2017-11-25T02:33:25","guid":{"rendered":"http:\/\/blog.chasclifton.com\/?p=8895"},"modified":"2017-11-25T07:48:52","modified_gmt":"2017-11-25T14:48:52","slug":"the-tarot-of-dior","status":"publish","type":"post","link":"https:\/\/blog.chasclifton.com\/?p=8895","title":{"rendered":"The Tarot of Dior"},"content":{"rendered":"
\"\"

Dior handbag incorporating the Motherpeace “Judgement” card.<\/p><\/div>\n

Boston: November 17, 2017: A group of Pagan studies scholars are walking through a shopping mall adjacent to the Boston Marriott Hotel when suddenly heads swivel to the left.<\/p>\n

Our attention subconsciously attracted,\u00a0 we are looking at images from Vicki Noble<\/a>‘s\u00a0 Motherpeace Tarot Deck<\/a> \u2014 in the window of a Dior store<\/em>.<\/p>\n

It turns out the Dior has licensed the images for a line of handbags<\/a> (full story behind paywall).<\/p>\n

It’s another example of using esoteric imagery to sell products, right up there with Prada’s use of the Gnostic text “Thunder, Perfect Mind” more than a decade ago<\/a>.<\/p>\n

(If you can’t get to the video there, go here<\/a>. Twelve years is a long time in Internet years, and links decay.)<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Boston: November 17, 2017: A group of Pagan studies scholars are walking through a shopping mall adjacent to the Boston Marriott Hotel when suddenly heads swivel to the left. Our attention subconsciously attracted,\u00a0 we are looking at images from Vicki Noble‘s\u00a0 Motherpeace Tarot Deck \u2014 in the window of a Dior store. It turns out […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1],"tags":[313,89,159],"class_list":["post-8895","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-advertising","tag-esotericism","tag-tarot"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6xQTg-2jt","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":13015,"url":"https:\/\/blog.chasclifton.com\/?p=13015","url_meta":{"origin":8895,"position":0},"title":"CFP: Design and the Occult","author":"Chas S. Clifton","date":"August 20, 2022","format":false,"excerpt":"After my various posts on the Pagan-ish presentations by the House of Dior in particular (such as \"The Tarot of Dior\" and \"Dior Dresses the Fair Folk\" and \"I Want to Call Dior's Cruise Collection Pagan-ish Too\") Although study can be a expensive case for previous medicines, there are some\u2026","rel":"","context":"In \"academia\"","block_context":{"text":"academia","link":"https:\/\/blog.chasclifton.com\/?tag=academia"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.chasclifton.com\/wp-content\/uploads\/2022\/08\/dior-2-300x157.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/blog.chasclifton.com\/wp-content\/uploads\/2022\/08\/dior-2-300x157.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/blog.chasclifton.com\/wp-content\/uploads\/2022\/08\/dior-2-300x157.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":10074,"url":"https:\/\/blog.chasclifton.com\/?p=10074","url_meta":{"origin":8895,"position":1},"title":"Call for Papers: Pagan Art & Fashion","author":"Chas S. Clifton","date":"December 12, 2018","format":false,"excerpt":"CFP for a special issue of The Pomegranate on Pagan Art and Fashion\u00a0 \u00a0A beautiful young woman drapes her long auburn hair over a human skull, pressing it close to her face like a lover. Another, clad in black and holding a wooden staff, poses like a model in a\u2026","rel":"","context":"In \"academia\"","block_context":{"text":"academia","link":"https:\/\/blog.chasclifton.com\/?tag=academia"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11873,"url":"https:\/\/blog.chasclifton.com\/?p=11873","url_meta":{"origin":8895,"position":2},"title":"How Makers and Creators Might Price Their Work","author":"Chas S. Clifton","date":"November 6, 2020","format":false,"excerpt":"When I graduated from college, I owned three Tarot decks: the Rider-Waite\/Pamela Coleman Smith deck (of course), the Marseilles deck (for history), and David Palladini's Aquarian Tarot (well, it fit my personal aesthetic at the time). This is fun, I thought, I should collect more Tarot decks. And then the\u2026","rel":"","context":"In \"art\"","block_context":{"text":"art","link":"https:\/\/blog.chasclifton.com\/?tag=art"},"img":{"alt_text":"King of Cups Tarot Card","src":"https:\/\/i0.wp.com\/blog.chasclifton.com\/wp-content\/uploads\/2020\/11\/Palladini-King-of-Cups.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5867,"url":"https:\/\/blog.chasclifton.com\/?p=5867","url_meta":{"origin":8895,"position":3},"title":"Tarot Cards \u2014\u00a0They Are for Catholics Too","author":"Chas S. Clifton","date":"July 17, 2013","format":false,"excerpt":"Thomas L. McDonald, Patheos' \"Technology | Culture | Catholicism\" blogger has a five-part series on the history of the Tarot cards. It starts here. The real history of the Tarot, however, begins in the early 15th century in Italy, and their story is an important part of gaming and cultural\u2026","rel":"","context":"In \"history\"","block_context":{"text":"history","link":"https:\/\/blog.chasclifton.com\/?tag=history"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11594,"url":"https:\/\/blog.chasclifton.com\/?p=11594","url_meta":{"origin":8895,"position":4},"title":"Dior Dresses the Fair Folk","author":"Chas S. Clifton","date":"July 12, 2020","format":false,"excerpt":"This promotional film has me thinking of the special \"Paganism, Art, and Fashion\" issue of The Pomegranate, guest-edited by Caroline Tully, University of Melbourne, and coming very soon Or at least it is the very object correlative of \"Pagan-ish,\" which is how I will label it.","rel":"","context":"In \"art\"","block_context":{"text":"art","link":"https:\/\/blog.chasclifton.com\/?tag=art"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11785,"url":"https:\/\/blog.chasclifton.com\/?p=11785","url_meta":{"origin":8895,"position":5},"title":"I Want to Call Dior’s Cruise Collection ‘Pagan-ish’ too","author":"Chas S. Clifton","date":"September 10, 2020","format":false,"excerpt":"Earlier this summer, the fashion house of Dior produced a publicity video for their autumn-winter 2020\u20132021 haute couture collection that appeared \u2014 to my eyes \u2014 to be all about the the Other Crowd, so I blogged it as \"Dior Dresses the Fair Folk.\" Athough I don't follow trends in\u2026","rel":"","context":"In \"dance\"","block_context":{"text":"dance","link":"https:\/\/blog.chasclifton.com\/?tag=dance"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/posts\/8895","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8895"}],"version-history":[{"count":13,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/posts\/8895\/revisions"}],"predecessor-version":[{"id":8909,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/posts\/8895\/revisions\/8909"}],"wp:attachment":[{"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8895"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8895"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8895"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}