{"id":11741,"date":"2020-08-24T13:25:40","date_gmt":"2020-08-24T19:25:40","guid":{"rendered":"http:\/\/blog.chasclifton.com\/?p=11741"},"modified":"2020-08-24T15:22:22","modified_gmt":"2020-08-24T21:22:22","slug":"aidan-wachters-six-ways-shakes-up-occult-publishing","status":"publish","type":"post","link":"https:\/\/blog.chasclifton.com\/?p=11741","title":{"rendered":"Aidan Wachter&#8217;s &#8220;Six Ways&#8221; Shakes Up Occult Publishing"},"content":{"rendered":"<div id=\"attachment_11744\" style=\"width: 286px\" class=\"wp-caption alignright\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11744\" class=\"wp-image-11744\" src=\"https:\/\/i0.wp.com\/blog.chasclifton.com\/wp-content\/uploads\/2020\/08\/llewellyn.jpg?resize=276%2C167&#038;ssl=1\" alt=\"\" width=\"276\" height=\"167\" \/><p id=\"caption-attachment-11744\" class=\"wp-caption-text\">Near Llewellyn Worldwide&#8217;s corporate HQ (Google Maps).<\/p><\/div>\n<p>At an office park in Woodbury, Minnesota, some publishing employees must be feeling a certain degree of nervousness.<\/p>\n<p>Today I heard a podcast host say what I have been thinking from when I bought the book last year: Aidan Wachter&#8217;s <a href=\"https:\/\/www.amazon.com\/gp\/product\/0999356607\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0999356607&amp;linkCode=as2&amp;tag=soutrocknatub-20&amp;linkId=a950a28964dbc8cd38be003e1118eede\"><em>Six Ways: Approaches &amp; Entries for Practical Magic<\/em><\/a> has more content in 155 or so pages((And an index!)) than a shelf-full of Llewellyn books.<\/p>\n<p>I fantasize that witches, magicians, and sorcerors of all sorts((That&#8217;s a metaphor from the printing trade, did you know?)) are sweeping their shelves of books with the familiar crescent Moon on the spine and tossing them into cartons to take to the nearest used bookstore to sell or to trade for store credit. <em>Six Ways&#8217; <\/em>success threatens the old model of printing lots of occult\u00a0 books in small press runs and waiting to see if any author is the next <a href=\"https:\/\/en.wikipedia.org\/wiki\/Scott_Cunningham\">Scott Cunningham<\/a>.<\/p>\n<p><a href=\"https:\/\/www.amazon.com\/gp\/offer-listing\/0999356623\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0999356623&amp;linkCode=am2&amp;tag=soutrocknatub-20&amp;linkId=660dca598e32f09494cfd76291bb4ec4\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"alignleft\" src=\"\/\/ws-na.amazon-adsystem.com\/widgets\/q?_encoding=UTF8&amp;MarketPlace=US&amp;ASIN=0999356623&amp;ServiceVersion=20070822&amp;ID=AsinImage&amp;WS=1&amp;Format=_SL250_&amp;tag=soutrocknatub-20\" border=\"0\" \/><\/a>And now there is another one coming. <a href=\"https:\/\/amzn.to\/32pGTpv\"><em>Weaving Fate: Changing the Past &amp; Telling True Lies. <\/em><\/a>The ebook is available and the paperbook is on its way.((I am waiting for the &#8220;real&#8221; book, since I want to write in it and make it mine.))<\/p>\n<p>It is Chaos magic-plus-animism, as one interviewer said, and that combination appeals to a lot of readers.<\/p>\n<p>Thanks to the Internet, Wachter is communicating from his rural compound outside Albuquerque with multiple podcast listeners, plus maintaining a <em>Six Ways<\/em> Facebook page and of course <a href=\"http:\/\/www.aidanwachter.com\/\">a website.<\/a><\/p>\n<p><a href=\"https:\/\/open.spotify.com\/playlist\/5KVOWPFNMWSWahjeGhagoJ\">One fan has already assembled a Spotify playlist of all his different podcast appearances.<\/a> Self-publishing and social media: When they work, they can work big. Disruptive, even.<\/p>\n<p><strong>UPATE:<\/strong> Aidan himself has <a href=\"http:\/\/www.aidanwachter.com\/media-podcasts-etc\">an even longer list of podcast appearances.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>At an office park in Woodbury, Minnesota, some publishing employees must be feeling a certain degree of nervousness. Today I heard a podcast host say what I have been thinking from when I bought the book last year: Aidan Wachter&#8217;s Six Ways: Approaches &amp; Entries for Practical Magic has more content in 155 or so [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1],"tags":[68,72,7,300,29,12],"class_list":["post-11741","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-animism","tag-magick","tag-publishing","tag-sorcery","tag-witchcraft","tag-writing"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6xQTg-33n","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":6,"url":"https:\/\/blog.chasclifton.com\/?p=6","url_meta":{"origin":11741,"position":0},"title":"Reprinting &quot;Crafting the Art of Magic&quot;","author":"Chas S. Clifton","date":"March 13, 2003","format":false,"excerpt":"A round of discussion on the Nature Religions Scholars Network e-mail list about the desirability of reprinting Aidan Kelly's book on the origins of Gardnerian witchcraft, Crafting the Art of Magick Book 1 (there was no Book 2), which came out a decade ago from Llewellyn Publications. Although primarily based\u2026","rel":"","context":"In \"publishing\"","block_context":{"text":"publishing","link":"https:\/\/blog.chasclifton.com\/?tag=publishing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":334,"url":"https:\/\/blog.chasclifton.com\/?p=334","url_meta":{"origin":11741,"position":1},"title":"Llewellyn George, Patent Medicine, and\u2026","author":"Chas S. Clifton","date":"December 17, 2004","format":false,"excerpt":"Llewellyn George, Patent Medicine, and Pagan Publishing In 1993, when I was editing the Witchcraft Today series for Llewellyn Publications, I few up to Minnesota to spend a couple of days conferring with Carl and Sandra Weschcke, who own the company. Driving me around St. Paul in his black Cadillac,\u2026","rel":"","context":"Similar post","block_context":{"text":"Similar post","link":""},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7581,"url":"https:\/\/blog.chasclifton.com\/?p=7581","url_meta":{"origin":11741,"position":2},"title":"The Passing of Carl Weschcke","author":"Chas S. Clifton","date":"November 9, 2015","format":false,"excerpt":"First, the official announcement from Llewellyn, then my comments. It is with profound sadness we share the news of Carl Llewellyn Weschcke\u2019s passing. He passed peacefully on Saturday, November 7 surrounded by family. He was 85. Carl Llewellyn Weschcke was Chairman and the driving force behind Llewellyn Worldwide, Ltd., the\u2026","rel":"","context":"In \"American religion\"","block_context":{"text":"American religion","link":"https:\/\/blog.chasclifton.com\/?tag=american-religion"},"img":{"alt_text":"weschcke","src":"https:\/\/i0.wp.com\/blog.chasclifton.com\/wp-content\/uploads\/2015\/11\/weschcke-219x300.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":941,"url":"https:\/\/blog.chasclifton.com\/?p=941","url_meta":{"origin":11741,"position":3},"title":"A Manufactured Conspiracy in Wiccan Publishing","author":"Chas S. Clifton","date":"October 24, 2007","format":false,"excerpt":"I have started reading Aidan Kelly's Inventing Witchcraft: A Case Study in the Creation of a New Religion, published by Thoth Publications but also available from Amazon. In simplest terms, it's an enlargement and reworking of Crafting the Art of Magic, Book 1, which Llewellyn published in 1991--Kelly's study of\u2026","rel":"","context":"In \"publishing\"","block_context":{"text":"publishing","link":"https:\/\/blog.chasclifton.com\/?tag=publishing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":10966,"url":"https:\/\/blog.chasclifton.com\/?p=10966","url_meta":{"origin":11741,"position":4},"title":"Interview with Carl Weschcke&#8217;s Biographer","author":"Chas S. Clifton","date":"October 10, 2019","format":false,"excerpt":"I once stayed a couple of nights at Carl Weschcke's house, when he lived out in Marine on St. Croix, and on the drive back and forth to the old Llewellyn Publications office in St. Paul I heard a lot of his stories \u2014 but I am sure there are\u2026","rel":"","context":"In \"Colorado\"","block_context":{"text":"Colorado","link":"https:\/\/blog.chasclifton.com\/?tag=colorado"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/blog.chasclifton.com\/wp-content\/uploads\/2019\/10\/melanie-marquis.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1628,"url":"https:\/\/blog.chasclifton.com\/?p=1628","url_meta":{"origin":11741,"position":5},"title":"Fate Magazine Headed for the Other Side","author":"Chas S. Clifton","date":"May 22, 2010","format":false,"excerpt":"I am preparing myself for life without Fate magazine. Since 1948, the\u00a0 digest-sized monthly\u2014later a bi-monthly\u2014has been a reliable (at least in the publishing sense) source for ghost stories, UFO reports, speculative archaeology, Fortean news, and other manifestations of the weird and unexpected. All viewpoints were welcomed, so articles often\u2026","rel":"","context":"In \"American religion\"","block_context":{"text":"American religion","link":"https:\/\/blog.chasclifton.com\/?tag=american-religion"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/posts\/11741","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11741"}],"version-history":[{"count":10,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/posts\/11741\/revisions"}],"predecessor-version":[{"id":11752,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=\/wp\/v2\/posts\/11741\/revisions\/11752"}],"wp:attachment":[{"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11741"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11741"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.chasclifton.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11741"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}